Pharma Market Research Conference in United States, 2011

Conference date: 1 to 2 February 2011.

Conference Venue: Parsippany, New Jersey, United States.

Conference country: United States.

Conference theme:
This Conference is the premier gathering of senior level pharmaceutical, biotechnology,
medical device, and diagnostics executives in market research. Our conference brings together the industry’s most influential experts to share critical insight about today’s most significant issues.Nowhere else will you find the best and brightest in pharmaceutical market research all under one roof!


  • Winning in the New Competitive Pharma Market
  • The increasing importance of Market Access stakeholder groups – having a well thought out Market
  • Access Strategy is vital to the market success of any new therapeutic
  • The Key Role of Managed Markets in the Future of Pharma
  • Next Generation Market Research Tools That Will Drive Innovation
  • What is the Ideal Project Load for a Primary Marketing Research Professional?
  • Developing In-House Expertise and Doing Market Research In-House
  • Utilizing Market Research for Business Development
  • Managed Care Panel Discussion
  • Understanding What Drives Loyalty for Your Product
  • New Ways to Measure Brand Performance and Brand Equity


  • Market Research/ Marketing Research
  • Global Marketing/ Marketing
  • Brand Management/ Product Management
  • Strategic Planning/ Business Planning
  • Business Research
  • Qualitative Research/Quantitative Research
  • New Products/ Product Planning and Analysis
  • Business Intelligence/ Competitive Intelligence
  • Customer Insights
  • Knowledge/ Information Management
  • Industrial Research/ Information
  • Customer-Scientific-Medical Research/Information
  • E-marketing/ e-Business/ e-Detailing
  • Business Development/ Marketing and Sales

Keynote speaker:

  • Jim Barlow
    Global Market Research Point – Ridaforolimus
    Merck Oncology

  • Stan Bernard
    Bernard Associates, LLC

  • Daryl M. Bogard, RPh, MBA
    Sr. Director, Global Marketing Research

  • Kevin Cast, MS
    VP Pharma Sales
    CuraScript, an Express Scripts Company

  • Charu Chaturvedi
    Senior Vice President, Client Management
    Affinnova Life Sciences

  • Blaine Cloud, Ph.D.
    Senior Director of Product Development

  • Sandipa Dublish
    Director Global Market Research

  • Tim Edbrooke
    Chief Business Officer

Contact name: Amy Yueh
Pharma Market Research Conference
212-228-7974 / 713-398-6888

Conference website:

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